25 ways to increase traffic to your website
Ask a seller or business owner what they would like the most in the world, and they will probably tell you “more customers”. What happens after the customers on the business wish list? More traffic to your site. There are many ways to increase traffic to your website, and in today’s post, we’ll look at 25 of them, including many ways to increase site traffic for free.
It is so obvious that we will see it first. Paid search, social media advertising and graphic advertising (try our smart ad builder!) Are excellent ways to attract visitors, build your brand, and put your site in front of people. Adjust your paid strategies to meet your goals: Do you want more traffic or are you also looking to increase conversions? Every paid channel has its pros and cons, so think carefully about your goals before reaching your credit card.
If you expect more traffic to your site to generate more sales, then you should target high commercial keywords as part of your paid search strategies. Yes, the competition for these search terms can be fierce (and expensive), but the benefits may be worth it.
It is not enough to produce great content and people are expected to find it; You have to be active. One of the best ways to increase traffic to your website is to use social media channels to promote your content. Twitter is ideal for short, fast (and enticing) links, while promoting Google+ can help your site appear in custom search results and seems particularly effective in B2B niches. If you are a B2C product company, you can find great traction on social sites with many images like Pinterest and Instagram. Here are more tips on how to make the most of social media marketing.
Increase traffic to your website’s social media icons
3. Mix it.
There is no magic formula for successful content marketing, no matter what you believe. For this reason, the length and appearance of your content can be attractive to a wide variety of readers. Reverse long-form content based on data for maximum impact, as well as short blog posts based on news with videos, infographics and pieces.
4. Write unsolicited headlines.
Headlines are one of the most important parts of your content. Without a compelling title, even the most complete blog post will not be read. The title is mastered in the art of writing. For example, the authors of Buzzfeed and Refractory often write more than twenty different headlines before deciding which generates the most traffic, so be careful about your title before pressing “publish”.
5. Focus on SEO on the page
Do you think SEO is dead? Think again that optimizing your content is still a valuable and valuable practice for search engines. Are you taking full advantage of alternative text in the image? Are you creating internal links for new content? What about the meta description? Optimization for SEO on the page does not take years, and it can help boost your organic traffic.
6. Objective long tail keyword.
Do you include your high-intent keywords and popular keyword base? Then the time has come to target long tail keywords as well. Long-tail keywords represent most web searches, meaning that if you’re not targeting them as part of your paid search or SEO efforts, you’re missing out.
7. Start Guest Blogging.
Before you say, no, true guest blogs are not dead, despite what you have heard. Securing a guest post on a reputable site can increase blog traffic to your website and can help bargain your brand. However, keep in mind that guest blog standards have generally changed over the past eighteen months, and spam tactics can result in severe penalties. Proceed with caution.
8. Invite others to a guest blog on your site.
Guest blog is a two way street. In addition to posting content on other blogs, invite people from your niche to blog on your site. They are likely to share and link to your guest article, which may attract new readers to your site. Just be sure to post only high-quality original content without spam links, as Google is taking strict action against low-quality guest blogs.
9. Go after referral traffic.
Instead of trying to convince other sites to link with you (a tedious and time-consuming process), create content that only asks you to link to it.
10. Publish Content on LinkedIn.
LinkedIn has become more than a means to find another job. The world’s largest professional social network is now a valuable publishing platform in its own right, which means that you should regularly publish content on LinkedIn. If you do this, you can increase traffic to your site, as well as increase your profile within your industry, especially if you have medium to large tracking.
11. Implementing Microdata Schemes.
Implementation of this plan (or other microdata format) will not necessarily increase traffic to your website, but it will make it easier for search engine robots to find and index your pages. Another advantage of using SEO planning is that it can result in rich site pieces, which can improve click rates.
12. Internal Link.
The strength of your link profile is not only determined by the number of sites you link to, but can also be influenced by your internal link structure. When creating and posting content, be sure to be aware of internal link opportunities. This not only helps with SEO, but also provides a better and more useful user experience, which is the cornerstone of increased traffic to your website.
13. Interview with industry leaders.
Do you think interviews are only for great players? You will be surprised how many people will be willing to talk to you if you just ask them. Send emails requesting an interview with opinion leaders in your industry and post the interview on your blog. Name recognition will not only increase your credibility and increase traffic to your website, but the respondent will likely share the content as well, thereby expanding its reach.
14. Do not ignore email marketing.
Many companies focus on attracting new customers through content marketing that forgets more traditional methods. Email marketing can be a powerful tool, and even a successful email explosion can cause a significant increase in traffic. Just be careful not to bombard people with tireless emails about every update in your business. Also, do not ignore the power of word of mouth marketing, especially people who already enjoy your products or services. A friendly email reminder about a new service or product can also help you increase your traffic.
15. Make sure your site is responsive.
The days when internet browsing was done exclusively on desktop computers have been around for a long time. Today, more people who are never using mobile devices to access the web, and if they force their visitors to pinch and wander around on your site, you basically want them to go somewhere else. Are asking for Make sure your website is accessible and can be viewed comfortably on various devices including small smartphones.
16. Make sure your site is fast.
Have you ever found yourself waiting thirty seconds to load a web page? Neither me. If your site takes forever to load, your bounce rate will be very high. Ensure that your pages are as technically optimized as possible, including image file size, page structure, and the functionality of third-party add-ons. The faster your site loads, the better.
17. Promoting a sense of community.
People want to express the things they think and evaluate topics they are passionate about, so building a community on your site is a great way to start a conversation and increase traffic to your website. Implement a robust comment system through third-party solutions such as Facebook or Discus Comments, or create a dedicated forum where visitors can ask questions. However, do not forget to manage your community to ensure that minimum decorum standards are met.
18. be heard in the comment sections.
You probably visit at least a few sites that are regularly relevant to your business, so why not join the conversation? Comments do not necessarily trigger referral traffic immediately, but creating a name for yourself by providing practical and thought-provoking comments on blogs and industry sites is a great way to make your name come to light. This can result in more traffic being directed to your own site later. Just remember that, as with guest posts, quality and relevance is important: You should interact with others in your niche, not leave spam links on unrelated websites.
19. Check Your Analytical Data.
Google Analytics is an invaluable source of data on almost every conceivable aspect of your site, from its most popular pages to visitors’ demographics. Stay tuned for your Analytics data and use this information to inform your promotional and content strategies. Note which publications and pages are most popular. Inspect visitor data to see where and when traffic to your site comes from.
20. Activate on social networks.
Sharing content through social channels is not enough: you must participate actively in the community. Do you have a twitter account? Then join a group discussion with related hashtags. Do your viewers leave comments on their Facebook posts? Answer questions and interact with your readers. Nothing turns people off faster than using a social network as a streaming network: employ social network usage and actually interact with your fans.
21. Submit your content to aggregator sites.
First, a disclaimer: Do not send spam to Reddit and other similar sites in hopes of “winning the jackpot” of referral traffic, as it will not. Members of communities like Reddit are exceptionally knowledgeable about spam, disguised as legitimate links, but from time to time, it doesn’t hurt to send links that these audiences would actually find useful. Choose a relevant subredit, submit your content and then view traffic.
22. Add Video to Your Content Strategy.
Text-based content is fine, but video can be a valuable asset to attract new visitors and make your site more appealing. Data suggests that information retention is significantly higher for visual content than text, meaning that video marketing is a great way to attract and retain the attention of your audience, and to increase traffic to your site. Web at the same time.
23. Check the competition.
If you have not used software such as BuzzSumo to verify for your competitors, then you are at a great loss. These services combine social displays of specific sites and content that give you a quick view of the issues that resonate with readers and, most importantly, broadcast on social networks. Find out what people are reading (and talking about) and emulate that type of content to drive traffic to your website.
24. Webinars organize.
People love to learn, and webinars are a great way to express their intelligence to their curious audience. In combination with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send an email a week in advance, as well as a reminder of the “last chance to register” the day before the webinar. Be sure to archive the presentation for later viewing and to promote your webinar through social media. If you are wondering how to do a webinar, click on the link to get some tips.
25. Attend Conferences.
Whichever industry you are in, there are likely to be at least one or two important conferences and conferences that are relevant to your business. It is a good idea to attend these events: it is even better to talk to them. Even half-talk commitment is a great way to establish yourself as a thought leader.